“Content for Founders” by Boo – Ghostwriting Agency

How to Create Founder Content to Build Your Presence on LinkedIn

👉Exclusive training for Club Members

🎯What are we going to see today?

We’re kicking off the first workshop of the month with our partner, Boo, a ghostwriting agency 👻!

These kinds of agencies are supposed to be anonymous, and you’re not supposed to know who the founders or the brand behind the writing are, but we’re going to let you in on a secret… the person behind all of this is Andrés Bale, a member of the Club 🚀

👉🏼 For those who don’t know what “ghostwriting” is: it’s writing that pretends to be in the first person but isn’t necessarily written by the brand or the founder. That’s where this “service” and the magic of Boo come into play.

✍🏻 Who is Boo?

BOO is an agency specializing in content strategy and ghostwriting for LinkedIn. Its main goal is to transform the ideas of busy experts into educational and thought-leadership content without them having to write a single word.

Andrés, the man behind the ghostwriter, is Argentine and has been living in Barcelona for several years now. He is the founder of the project, which was launched a little over a year ago and has already worked with several members of the community

🙋🏽‍♂️ “In addition to highlighting the importance of having a LinkedIn profile or posting content, I’d like participants to take away practical concepts and structures they can apply to start creating their own content—or, alternatively, to feel the need to delegate it to someone else—that is, to me 🙂.”

💥 What topics will be covered?
✅ Communicator archetypes to help you understand yourself better, develop more structure, and guide how you communicate.

✅ Content angles—how to come up with endless ideas.

✅ How to structure a post: breaking down the hook, body, and call to action (CTA) + image with practical examples.

🎯 Goal: to give you a deeper understanding of how to share content and a simple framework for putting together a post that lets you turn any idea into action.

💡Remember that you can bring a guest—just let us know so we can add them to the attendee list.

🚀 What is the Entrepreneurs Club?

The Entrepreneurs Club was created for those who want to build their projects with focus, guidance, and a strategic community-driven approach. Through exclusive training and weekly sessions, we cover the essential elements needed to grow a real project—going beyond theory and building a network. Plus, you’ll have access to coworking space!

Every quarter brings new cycles, new speakers, and new challenges. Interested? You can attend a trial session by invitation—just email us at info@loft153.com.

I want to join the Club!